Top 5 Film & Television Apps in New Zealand Q2 2023

In Q2 2023, New Zealand's top five film and television apps exhibited diverse performance across downloads, revenue, and active users. Let's delve into the specifics for Disney+, Netflix, TVNZ+, Amazon Prime Video, and Lightbox NZ.

Disney+ saw a consistent upward trend in weekly revenue, peaking at around $147K in early June before ending the quarter at approximately $144K. Weekly downloads for the app grew steadily, starting at 6.5K and finishing strong at nearly 8K. Active users fluctuated throughout the quarter, peaking at roughly 277K in early April and stabilizing around 259K by the end of June.

Netflix experienced a gradual decrease in weekly revenue from $19K in late April to about $15K by the end of June. Downloads remained relatively stable, ranging between 6K and 7K, with a slight increase toward the end of the quarter. Active users showed minor fluctuations but maintained a strong base, peaking at 638K in mid-April and ending the quarter at approximately 594K.

TVNZ+ had no revenue data but showed significant growth in weekly downloads, jumping from 5.5K in late March to over 11K by the end of June. Active users mirrored this growth, starting at 23.9K and reaching nearly 29K by the end of the quarter.

Amazon Prime Video maintained a stable revenue flow, fluctuating between $24K and $31K throughout the quarter. Downloads remained consistent, hovering around 5.5K to 6.5K. Active users saw minor fluctuations, peaking at around 98K in mid-April and closing the quarter at approximately 99K.

Lightbox NZ did not report any revenue but showed a steady download rate, averaging around 3.5K per week. Active users remained stable, with slight fluctuations around the mid-50K range, ending the quarter at about 55K.

For more detailed insights, visit Sensor Tower.